About Us
We’re Niall and Rita, the husband and wife team behind Done Right. We know how much passion and hard work it takes to build and run a business.
That’s why our mission is simple: to help great local businesses like yours get the recognition you deserve with digital marketing done right.
- 5 Star Reviews
- 30 Years Experience
- Mobile Friendly
- 90+ Google Scores
- 100% Local
- Search Engine Optimization
- Improved Rankings
The name
Where Done Right Came From
It’s not a slogan or an empty promise. It’s something Niall’s been hearing his whole life.
My father has worked for himself all his life. First as a blocklayer, then selling and installing garage doors. He is handy with cars too, having ripped apart and rebuilt many a motor to pristine condition.
He has been telling me the same thing for as long as I can remember.
If you’re going to do something, you might as well do it right.
What that means when you hire us
- You see the finished homepage before you pay a cent for it
- One fixed price, agreed in writing before we start
- We personally design your site, and we answer the phone a year later
Where we are
Local Means Actually Local
We work out of Slieverue in Co. Kilkenny, a few minutes over the bridge from Waterford city. We can be in Tipperary inside an hour and in Cork City before lunch.
- Waterford Waterford city 10 min
- Kilkenny Kilkenny city 45 min
- Wexford Wexford town 45 min
- Tipperary Clonmel 50 min
- Carlow Carlow town 1 hr
- Cork County 1 hr 10
Why us
Local, Personal, Professional
Most businesses we work with have been here before, with a big agency or a designer who went quiet. Every site we take on is built by the two of us, the whole way through.
About Niall
Who You’re Actually Hiring
I’m from Slieverue, Co. Kilkenny, and I’ve been building websites since the 90s. I graduated from WIT (now SETU) with a BSc (Honors) in Information Technology with Multimedia, then spent a few years working on-location as a web designer for a university in the USA.
I went out on my own in 2010. For 44 months I travelled the world without flying: 37 countries, three oceans, doing client work all along the way.
My focus these days: websites, rankings and reviews for local businesses back where I began, in the South of Ireland.
Where you might have seen me
- The Irish Times
- The Journal
- Irish Examiner
- The Irish Sun
The five F’s
Your website should BE four things and DO one thing
Think of your website as an employee. It has a job to do. With our Five F’s Framework, we make sure it does that job brilliantly.
A slow site kills your business
Most people open your site on a phone, on mobile data, standing somewhere. If it takes too long, they’re gone, on to a competitor. Our sites all score 90+ on Google’s own speed test. Most sites score around 60.
- 90+ Google speed scores
- Scored before it goes live
- Images sized and compressed
- No page-builder bloat
- Tested on a real phone
- Quick even on a bad signal
Found for what you do, where you do it
We build your website to rank for the keywords your customers use when they search. This is SEO, and when done right your customers find and call you ahead of competitors.
- Built around real searches
- A page for every service you offer
- Maps listing integrated
- Written for your trade and town
- Readable by AI answers
- Marked up properly for Google
Make a great first impression
Offline, customers judge you by your storefront. The same is true online. A beautifully designed website tells customers that you’re the business to trust, and the one to ring.
- 100% custom design
- Nothing off a template
- Your own photos, not stock
- Clear trust markers
- Reads well on a phone
- Designed before you pay
A lean, mean machine
Forget endless blog posts and tons of text nobody is ever going to read. Google doesn’t reward bloated sites, and your customers won’t be impressed. We keep your site focused on the essentials.
- Every page has one job
- No filler pages
- One clear next step
- Copy written for you
- Nothing added for the sake of it
- Fix it or bin it
Turn visitors into customers
This is the one thing your site has to DO. Is it closing the sale and taking the booking there and then, or reassuring someone enough that they pick up the phone? Either way, we build your site so it acts as a funnel, helping you turn curious browsers into customers.
- Decided before we start
- Lead capture form
- Phone and WhatsApp everywhere
- The next step always obvious
- Enquiries land in your inbox
- 30 days support after launch
Your turn
Want It Done Right?
Let Us Show You First.
Tell us what you do and we will design your homepage for free, within 48 hours.
- You see the homepage before you pay
- No contract, no lock-in
- You own the site and the domain